Discover How A Web Content Analyst Can Help You Leap Ahead of Your Competition And Get More Clients For Your Business…
Is your website falling behind your competition in your high tech market’s search results?
Do your business-to-business competitors have a stronger hold on your biggest customers?
Are you being left behind in a growing manufacturing market?
If you answered yes to any of these questions, you’re not alone.
And with a gazillion websites out on the ‘net these days, it’s getting harder and harder to get found. And sadly, the smaller to mid-sized businesses are getting buried or lost altogether.
So how do YOU compete for more clients?
Well, if your competitor’s websites are getting found and your site’s NOT… the plain and simple truth is… YOU CAN’T!
I know that’s not what you wanted to hear. Because as business owners, you’re taught to advertise, Advertise, ADVERTISE.
But that’s where a web content analystcan help. It’s their job to determine what your site needs to get better visibility, and attract more potential clients.
First off… the web is different...
It’s all about selling to ONE customer at a time – one-to-one selling; just you and your potential customer talking about what his or her needs and wants are.
So you see, your potential clients are looking for YOU... or I should say… your product or service.
If you’re going to stand shoulder-to-shoulder - and then ultimately leap ahead - of your competition… make your site’s #1 objective be… to improve the life of your customer!
But that’s not all you have to do...
If he’s going to do business with you, he needs to TRUST you. By building an on-going relationship, you increase his trust. Cementing you as the AUTHORITY in your field... and adding to your CREDIBILITY.
Do it right and he or she will FIND you.
Do it WRONG and that precious customer will click away from you in a second… without any hesitation. And that’s not good.
Relevant, persuasive content in the title pages, headlines, meta tags, and key phrases in strategic areas in your body text.
Key phrases that your potential customers use
Content that communicates with your customer
Appropriate, relevant, inbound links
Focused, on-target product or service topics
Smooth flow through from one topic to the next
According to Nielsen Research… 84% of global Internet users have shopped online. And according to Internet World Stats, over 77% of the United States population are internet users.
So if you want people who are looking for YOUR kind of business - to find YOU... make sure your message appeals to your readers AND you're using the right kinds of keyphrases - strategically positioned on your web pages - so that the search engines can find you.
Judy LM of Judy’s
Murieta, CA says...
Marketing Strategies’ review as a web
content analyst, brought continuity to my website. As an outsider looking
in, they asked pertinent questions regarding my site’s purpose.
provided a detailed report with recommendations – highlighting what was clear, and
what wasn’t clear, along with suggestions for changes.
attention to detail and evaluation skills played an important role in conveying
the right message.